Embracing Diversity: The First Group’s Journey Towards Inclusive Hospitality


At The First Group Hotels, diversity and inclusion are more than just moral concepts; they are an unwavering commitment to creating an environment where diversity is not merely accepted but celebrated. This ethos of inclusivity is deeply ingrained in every aspect of our vast hotel operations, influencing staff interactions and guest experiences, setting a new standard in the hospitality sector.

Cultivating Diversity and Inclusion

At the heart of The First Group’s ethos is the recognition that diversity and inclusion are essential for delivering personalised and authentic guest experiences. The diverse team at The First Group, with its array of cultural backgrounds, ensures that each interaction with guests is enriched with a global perspective and cultural empathy. This dedication enables The First Group to offer a warm and welcoming atmosphere for guests from all over the world, enhancing their experience with familiarity and warmth.

Pioneering Accessibility in Hospitality

A prime example of The First Group‘s commitment to inclusivity is the collaboration with Amsaan Tourism and TRYP, aimed at transforming the hospitality experience for deaf tourists. This initiative marks a significant step towards making travel accessible and enjoyable for all, highlighting The First Group’s dedication to breaking down barriers in hospitality.

        

Gilles’ Inspirational Internship

The story of Gilles, a Year 12 student of determination from GEMS Wellington International School who interned at Wyndham Dubai Marina, epitomises The First Group’s ethos of inclusivity. Gilles, passionate about hospitality, dedicated 5 hours each Friday to his 40-hour internship, engaging in various aspects of hotel operations, from front desk to housekeeping, showcased his eagerness to learn and ability to connect with guests. His proficiency in Italian and eagerness to engage with guests in their native language significantly enhanced the service experience, demonstrating the importance of nurturing diverse talents in the hospitality industry.

“Gilles thrived during his time at the Wyndham Hotel and developed a genuine passion for the hospitality sector. The hands-on experience provided him with a solid foundation, allowing him to apply theoretical knowledge in real-world scenarios. This exposure not only enhances employability but also fosters a sense of confidence and ambition in young individuals, setting them on a trajectory for success in their chosen field. Wyndham Dubai Marina’s commitment to nurturing young talent through work experience is commendable, and it serves as a shining example of the positive impact such opportunities can have on the next generation of professionals.”

– Nicola Harrison, Director of Inclusion, GEMS Wellington International School

Educating the Next Generation: The First Group’s Initiatives

The First Group’s commitment to nurturing young talent is further evidenced by its Enriching Young Lives Programme. This initiative highlights the group’s dedication to equipping future generations for success in the hospitality industry. Providing practical experiences, The First Group plays a crucial role in shaping the professional futures of young individuals like Gilles, underscoring the importance of fostering diverse perspectives in the industry.

“At The First Group, our commitment to ‘Enriching Young Lives’ goes beyond mere words. We actively strive to empower the next generation, especially those from underprivileged backgrounds, by providing them with invaluable opportunities in the hospitality sector. This is our way of giving back to the communities we serve and fostering a culture rich in diversity and inclusivity.”

– Rob Burns, CEO of The First Group

A Celebration of Cultures

The First Group is more than a hospitality provider; it’s a melting pot of cultures and backgrounds. With employees representing numerous nationalities, The First Group celebrates a rich tapestry of cultures, each adding a unique flavour to the guest experience. This diversity is not just a strength but forms the identity of The First Group, making it a leader in creating an inclusive and welcoming world.

Leading by Example in Inclusive Hospitality

The First Group’s approach to diversity and inclusion distinguishes it within the hospitality industry. By embracing every guest and staff member with equal respect and warmth, The First Group leads the way in building a more inclusive future in hospitality. From empowering the youth to celebrating diversity, The First Group continues to redefine the essence of exceptional hospitality in a diverse world.

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