COVID 19 UPDATE | Find out about the measures we have taken to ensure our guests have a safe and comfortable stay with us. View more

About us

Accreditations & Awards



  • We’ve completely removed PET plastic water bottles from the hotel. Reducing waste of over 306,000 plastic
    bottles per year
    We now use glass bottles which are sanitized and refilled in-house
  • All our toilet paper, tissues & hand towels are made from 100% locally recycled cardboard
  • We’re committed to recycling 100% of our soap bars. All used soap is collected, sent to developing countries
    and reprocessed into 500g bricks which supports local communities and improves standards of living
  • Our bathroom amenities are made using 100% recycled plastics and use 86% organic ingredients.
  • All combs and tooth brush handles in guest rooms are made from 100% recycled materials
  • Specialized shower head & tap aerators are fitted in guest & staff bathrooms which reduces water
    consumption from 17 liters per minute to 6.43 liters per minute
  • 2 x 250ml water containers are used in the flush tanks of the hotels 680 toilets which reduces water
    consumption by over 15,000 gallons per month
  • We give back – 90% of funds raised from recycling materials are donated to charities

About The First Group

The First Group is an global property developer with a vast portfolio of upscale hotels, apartments, F&B brands and real estate asset management services.

Headquartered in the dynamic metropolis of Dubai, the company specialises in offering its clients access to unrivalled property investment opportunities in high-growth sectors of the market.

The First Group’s international clientele also gain access to an array of exclusive privileges via its innovative loyalty scheme, TFG Owner Rewards. The premium membership programme rewards clients with luxury lifestyle experiences such as hotel stays, as well as financial bonuses for investor referrals.

The newly launched TFG Lifestyle Rewards, which is available to all patrons and guests who choose to stay, dine or relax at any of The First Group’s hotels located in Dubai, also provides a range of attractive incentives, including discounts on hotel stays, complimentary dining experiences, and more.

Both rewards programmes reflect The First Group’s commitment to providing the highest levels of customer service across every facet of its operations.

To discover more about the incredible benefits of investing with The First Group, visit